Wednesday, February 13, 2013

Existing product research

For your existing product research, you need to complete the following:

Research a minimum of five TV programme openings (aimed at a teenage audience).

Watch around two minutes for each show. If you can find the beginning of season 1, episode 1 for any programme that will be particularly helpful. YouTube is an obvious place to start to find clips but Art of the Title is also a brilliant resource to watch iconic film and TV opening sequences.

For each clip, you need to focus your research and analysis on a particular area:


Clip 1: NCIS analysis
Clip 2: Camerawork, editing, sound and mise-en-scene analysis
Clip 3: Target audience analysis
Clip 4: Representation of young people analysis
Clip 5: General/combination of the above

Remember: your research is individual. You need to complete all of your research independently of your group.

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