Demographics: Audience Profile

Create an audience profile for a videogame of your choice using Photoshop.

First, use demographics: Age, gender, education, social class, race/ethnicity, job/profession/ earnings, home (city/village/countryside).

You can also add statements that your audience agree with (see the NME profile for an example)

Then use brand logos that the audience will use or enjoy and build them into your profile.

Ultimately, we want it to look like this:

An example profile could be GTA5...

GTA5 Audience Profile - Demographics
Age: 15-35
Gender: 80% male, 20% female
Education: Further or higher education
Race/ethnicity: Wide variety
Job: Young professional/student
Lives: major cities/towns

GTA5 Audience Profile - Brands
iPhone, Galaxy, PS3, Xbox, Nike, Top Boy, Sky Movies, Nandos, Lucozade etc.