Great link - GTA V marketing breakdown
If you're not sure of what game campaign to focus on for your final case study, there's a brilliant link you can use that discusses Grand Theft Auto V's e-media marketing campaign. This marketing blog is definitely worth reading and revising for the exam - both for task 1 and for creative ideas for tasks 2-4. (Remember you may need to open the link at home due to the school blocking gaming-related websites).
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